The new Asus UX305 features an in-plane switching (IPS) anti-glare display with a 3200 x 1800 pixel resolution. It has a 275ppi pixel density for images and video. The display is claimed to have five times the resolution of a standard HD display. The device also sports a contrast ratio of 770:1, an ergonomic anti-glare coating and a 300cd/m2 brightness. The new device is claimed to deliver a battery life of up to 10 hours. It includes 512GB solid-state disk and 8GB RAM. It is powered by the all-new Intel Core M-5Y10 processor. Asus states that, “the full-size ergonomic keyboard has an improved layout for comfortable and accurate typing in any lighting conditions, and the large responsive touchpad supports Smart Gestures for intuitive control of Windows 8.1.” This is a fanless Ultrabook and Asus claims that their “IceCool technology ensures that the palm-rest area remains below body temperature at all times.”

In terms of connectivity, the Asus ZenBook includes a total of three USB 3.0 ports, offering data transfers that are up to 10 times faster than USB 2.0. One of the USB ports supports ASUS Charger+ technology for quick recharging of mobile devices. In addition to this, ZenBook UX305 comes bundled with a USB-to-Ethernet adapter, along with a Mini DisplayPort-to-VGA adapter for connecting to an external monitor. In terms of design, the new ZenBook offers a sleek new wedge-shaped design said to be crafted from solid aluminum and enhanced with diamond-cut highlights. It will be available in two color variants – Obsidian Stone and Ceramic Alloy. Region Head, South Asia & Country Manager, System Business Group at ASUS India, Peter Chang says, “Today’s introduction of our latest Asus ZenBook is our step ahead to make the incredible available for the Indian masses. Zenbook UX305 is one of our elite ranges of products and will further enhance our Ultrabook Series and quality offerings for our existing and prospective customers.” The Asus ZenBook UX305 is priced at Rs. 49,999 and will be available across all Asus Stores as well as on Flipkart.

Asus ZenBook UX305 is the world s slimmest 13 3 inch laptop priced at Rs 49 999 to take on Apple s MacBook Air - 79